LittleAfrica's
Marketing Model


Successful marketers will be the ones who can cut through the noise, achieve a competitive advantage, and offer exceptional value to customers.

LittleAfrica's marketing model redefines retailer and distributor roles. Changes in the value chain create an incredible opportunity or a tremendous threat...

  • LittleAfrica's marketing model enables retailers to focus on customer satisfaction and the critical variables that drive commercial success -- traffic, incidence, and average check.
  • LittleAfrica's model drives value creation by reducing or eliminating distributors and other intermediaries. The streamlined channel reduces complexity, redundancy and costs.
LittleAfrica's Internet
Marketing Model
Manufacturer* Manufacturer*
Consumer

 
Traditional Channel

Manufacturer Manufacturer
Distributor Distributor
Retailer
Consumer

 



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